Concept is selected to deliver an integrated finance and job handling solution that increases business control and boosts productivity
Chessington, UK – November 15th , 2004 – Enterprise Solutions Group, (ESG), a leader in integrated agency management systems, has today announced that Frame©, a multiple award winning, full service agency, has selected Concept™ to integrate its financial and job handling functions to further improve the agency's business control and reporting capabilities.
Frame© is a Glasgow-based agency with a fast growing reputation for delivering hard-hitting, innovative, cost effective campaigns for an impressive list of clients that include Gala Bingo, George Wimpey, the Sunday Mail, Dundee University, Ryanair, Gala Casinos, AtHomeNationwide and Rocco Forte Hotels. At the recent 2004 Scottish Advertising Awards Frame© picked up no less than 3 of the top TV commercial awards for the Sunday Mail and Dundee University campaigns.
Speaking of his decision to select Concept, George Cumming, Operations Director at Frame© said, "We have reached a stage in our growth where we needed to modernise our systems to meet the growing demands of our clients. The landscape of marketing communications is rapidly changing and highly competitive. Consequently, we must continue to support our creative and service people and skills with high quality relevant business tools, allowing us to meet the challenges, and create the value adding opportunities that make clients retain, or choose, Frame©. Being fleet of foot in all areas of our business is an essential part of making our service noticeably better than our peers, so I believe Concept will be the catalyst which accelerates and enhances our evaluation and decision-making processes. The benefits – better bottom lines for our clients and, of course, ourselves."
Frame© has replaced its Access Accounts system and Filemaker Pro, which it used for job handling, with the integrated and functionally comprehensive Concept™ agency management solution. Having considered a number of solutions, Concept was selected as it provided Frame© with a system that would meet the information demands of the business both now and in the future.
"With our recent IPA professional development accreditation, Investors in People nomination and new office move, I believe Concept will prove to be the final piece in our infra-structure investments. Our people are already excited at the benefits the system will bring."
Keith Bates is Managing Director of ESG and adds, "We are delighted to welcome Frame© to our growing list of clients. Concept will deliver integrated information across the finance and production divisions of this fast growing agency and will contribute to better and faster decision making which in turn generates greater client satisfaction and loyalty."
Frame© delivers creative solutions through various media channels, with expertise in the areas of advertising, design, brand strategy and events management.
Based in Glasgow with 27 employees, the company continues to grow its client base in England as well as in Scotland. From start up in 1989, the company has delivered 15 years of profits with sales being improved year or year.
Frame© is gathering momentum and profile, recognised by Scottish IPA Effectiveness Awards, Scottish Advertising Awards and the UK wide IPA Excellence in CPD award. With a creative team that boasts two D&AD pencils, Roses Awards, EPICA awards and a huge amount of industry experience with leading UK agencies, there is a nucleus of creativity that would impress most clients. Allied to that, we have expertise in every other area, along with a network of experts in specialist fields.
For more information please visit www.createsomethinggreat.com